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A few words about us


SW Consult is specialized in supporting Chinese companies entering the European market or to consolidate their business.


Markets are changing fast and Chinese factories need to stay ahead of their competitors. They need to get closer to their markets and offer customers advanced service.


We are specialized in the field of hardware items which are sold in major DIY chains in Europe.


SW Consult can provide that service due to their long experience in business cooperation with China and their location in the heart of Europe.

Factories can select out of a wide range of service listed in the following pages.


SW Consult is located in Ludwigshafen, only 30 min by train from Frankfurt airport.

Markets are changing fast and factories need to stay one step ahead of their competitors. In order to stay ahead, factories need to know as much as possible about their target countries, target customers and also the consumer behaviour in the markets. We can offer you that information so that you can be always one step in front of your competitors.


It is also essential to have some information on activities of the major competitors, new products in the shops and changing trends in the markets. With this information you can develop the next generation of products, sell more to your existing customers and also attract new customers.


If you have the latest market figures you can check if your current customers reflect the market situation in each country and if not, we can set up a strategy to get a better market coverage in each country.


Another big issue is the knowledge transfer. In the past Asian factories have always worked with big importers and focussed on the production. This led to high pressure from this big importers and big problems if they move the products to other factories. If factories want to get independent from this importers they must know more about the final customers and the service of this importers. If the factories can provide a similar service like the big importers, factories are more powerful and more independent. In the final conclusion these factories would be able to sell directly to the big chain stores without an importer in between. This makes them more powerful in the discussion with importers and in the market.

SW Consult your business support in Europe, is the solution.


SW Consult is specialized in consulting and supporting foreign companies in their market entry and in market support in Germany and Europe. This is the way to have a domestic support for the factory, without having the high cost of opening an own sales office in Europe. SW Consult can provide all the service of a sales office immediately without any delay and start up cost.


SW Consult is located in Ludwigshafen 70 km south of Frankfurt ( 30 min by Train) and well linked into the European DIY retail.


SW Consult is connected to a network of partners so that lots of service can be provided


Marketing research

Information on DIY market activities

Purchase of samples in domestic stores and shipment to Asia

Collecting catalogues from the DIY stores and shipment to your location.

Searching for new products available in the local market.


Customer development and maintenance

Visit of your customer, if there are some technical issues or other problems

Collecting samples from your customer, including testing, reporting

Sample deliveries to potential customers including custom clearance.

Customer development, selling more items to existing customers


Support on factory operational activities

Product development or improvement with your R&D team

Modifying the standard manual books and converting into European standard

Showroom presentation of your products at the location of potential customers

Patent research, to avoid patent infringements with other manufacturers.


Fair / Show supports

Support at European shows

Pre and After Show support


Local German based support

After sales service and spares service for your products

Homepage service for After Sales Service

Temporary storage of products

中国,传统和现代,如此接近


市场变化迅速,为了保持领先地位,工厂需要比竞争对手领先一步尽可能多地了解目标城市,目标客户以及市场上的消费者行为。如果你有这些信息,那么你就可以领先你的竞争者。


同时还必须了解主要竞争对手的活动,商店中的新产品以及市场的变化趋势。有了这些信息,你就可以开发下一代产品,向现有客户销售更多产品并且吸引更多客户。


如果你有最新的市场数据同时你也可以查询你当前客户是否反映了每个国家的市场情况,如果没有,你可以在每个国家制定一个策略去更好的获得一个市场覆盖。


另一个大的问题是知识传递。在过去亚洲的工厂总是和进口商合作并且将重点放在生产上。这导致了工厂将承受来自进口商的巨大压力以及更大的问题是进口商可能会将产品转移到其他工厂进行生产。如果工厂想要独立于这些进口商,他们必须了解更多关于最终客户和进口商的服务。如果工厂能像大进口商一样提供类似的服务,工厂就会强大,更独立。在最终的结论中,这些工厂将能够直接销售给大型连锁商店,而不需要通过进口商。这使得他们在与进口商和市场的讨论中更加强大。


SW咨询 你在欧洲的业务支持是解决方案


SW咨询是一家专门从事咨询和支持外国公司进入德国和欧洲市场和市场支持的公司。这是为工厂提供国内支持的方式,而不需要在欧洲开设自己的销售办事处的高昂成本。SW咨询在不延误和不启动成本的情况下可以立即提供销售办公室的所有服务。


SW咨询位于法兰克福以南70公里(乘火车30分钟),并与欧洲DIY商店密切相关。由于位于欧洲的中心位置,SW咨询能够以较低的成本快速访问您的欧洲客户,并在本地支持您的销售团队。


SW咨询连接了一个合作伙伴网络这样就可以提供大量的服务。

我们的优势是


市场调研

关于DIY市场的活动信息

在国内购买样品并寄往亚洲

在DIY商店收集商品目录并运送给您

在当地市场寻找新产品


客户开发和维护


如果有一些技术问题或其他问题,会拜访您的客户

从您的客户那里收集样品,包括测试,报告等

向潜在客户提供样品,包括清关

开发客户,向现有客户销售更多产品


对工厂经营活动的支持


与你的研发团队一起开发和改进产品

修改标准手册并将其转化为欧洲标准

在样品间向潜在客户展示你的产品

专利研究,以避免与其他制造商发生专利侵权行为


展会支持


支持欧洲展会

展会前与展会后支持


当地德国总部支持


为您的产品提供售后和零件服务

向售后服务提供主页服务

临时存储产品

Please contact us if you need further information


如果您需要进一步的信息,请与我们联系